Data mining on the Web is shaping our world. Are we ready for it?

Data mining on the Web is shaping our world. Are we ready for it?

BUFFALO, N.Y. -- Each day, we exchange a mess of content through Facebook, Twitter, blogs, discussion boards and other online forums. What does this digital information reveal about our real selves, and how are companies and other organizations using our data? In a July cover article titled "The Web Means the End of Forgetting," the New York Times Magazine explored how the Internet is changing privacy. In August, the Wall Street Journal reported on Google's "soul-searching" over the question of how far to go in "profiting from its crown jewels -- the vast trove of data it possesses about people's activities."

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