I just wrote an email to my local Eyewitness News program informing them that I am very disturbed by a new anti-smoking campaign which they run during the 5pm news hour which depicts a woman in bed dying, gasping for air and suffering immensely.
While I share the desire to stop folks smoking, I actually find myself running to turn the channel for this ad. You see, my mom passed away from lung cancer one year ago this week and I last saw her in this very same condition, sounds and all.
I am usually not squeamish but I actually find this commercial traumatizing. There is not even a graphic content warning :(.
I watch very little TV, but what happened to the days of *Pitch In *and *Only YOU can prevent forest fires *style ad campaigns? Have we lost all sense of decency and compassion for suffering?